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Question 4

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Evaluation Question 3

Evaluation Question 2

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Magazine Advert Final Draft

Digipak Final Draft



Front Cover

Inside sleeve

CD compartment

Back Cover

Final Draft

Magazine advertisment Second Draft

Digipak Second Draft

 Front cover   

 Inside Sleeve

 CD holder     

 Back cover    

The colour scheme for the Digipak relates well for the genre as the red has conotations of blood and passion which are used throughout lyrical content and the passion is shown by stage performances. As well as the blackness representing the dark lyrical content and relates to the sound of the actual music, black is a common colour used by many rock bands because of these conotations.

Promotional Poster First Draft

Digipack First Draft

Digipak Research - Slipknot (Self Titled)

Front Cover

The front cover is of the band in their stage costumes. They wear masks and red, 'prison' style jumpsuits. Connotations of this are that they want to appear scary and violently criminal possibly mentally ill with such masks as clowns and pigs the jumpsuits are typical of those seen in maximum security prisons. These outfits have become trademarks of the band and have followed them throughout their career, changing slightly with the release of each new album, this album been their first studio album. The band states that the masks are not to remain hidden but to ensure the audience concentrates on the music not on the personallity of the band members. The photo in the cover is also slightly distorted around the edges and the background is out of focus this gives it more of a mysterious, warped effect. It also supprts Dyer's theory of stardom by putting all focus on thee band so this is what the audience is drawn to.

Back cover

The back cover depicts one of the masks lying next to a broken ouija board.

Digipak Research - Nivana - Nervermind

The front cover for Nirvana's Nevermind album is of a baby swimming towards a dollar bill on a fishing hook. This is a metaphor for people's greed for money and that it is human nature to chase money and the image of a baby trying to catch the money implies that it is instinct. The original idea for the cover came from lead singer Kurt Cobain after watching a television program on water birth. The record label were worried that about the picture of a nude baby and wanted to change the image. Defending the picture Cobain replied with a statement that the only compromise he would take for the photo would be a sticker covering the baby's penis saying, "If you are offended by this, you must be a closet paedophile." The water theme is continued throughout the whole cover using blue and white throughout. This also supports Richard Dyers theory of stardom as by the artist being adamant on their ideas about how their image should be presented.






















The back cover stays in theme with the rest of the digipak with the water theme.

First Draft

First draft of music video for 'Blindfire - Make your own way'.

Storyboard

Video Performers

Blindfire 

                                                         

Sam Widdowson - Guitarist



















Warren Hassall - Vocalist

Shane Hassall - Drummer












The band is used for the performance as it is there own track so it is not necessary to get an actor in as the majority of the video will be a live performance.

Brainstorm

Digipack - First Design

Cover

Inside Sleeve

CD Sleeve

Back Cover

Blindfire - Make Your Own Way

Treatment

The band I have chosen to make a video for is ‘Blindfire’ a local Nottingham band who I am close friends with.  Their genre of music is very heavy rock which I hope to portray within my project. I would also like to incorporate live footage within the video as this would be easy to achieve as they band have already agreed to this and as I know them personally. I would also use ‘Strange’ or ‘Creepy’ images to shock the audience and stay in tone with the music’s dark tone. Similarly to artists like ‘Slipknot’, ‘Marilyn Manson’ and ‘Suicide Silence’ where controversial images are used in their videos to shock audiences. 

Blindfire

Blindfire is a Nottingham based band made up of Guitarist/Lead singer Warren Hassall, his brother and drummer Shane Hassall, Lead guitarist Sam Widdowson and Bassist Paul Flowers.

The music industry

Record Labels

Record labels are responsible for managing artists, promoting their new albums or tours and basically making sure the band or artist keep working and make music on time to keep making the label money.

At the moment there are four major record companies:

Sony

Sony is a huge label started in 1929, it is currently the second largest of the "big four" record companies. Under Sony there are other labels as the company was formed by a merger of several smaller companies.

EMI Group

Founded in 1931

Warner Music Group

 

 

 

 

 

Universal Music Group

Directors

Wayne Isham


Wayne Isham is a reputable music video director, who over his 27 year career, has spanned many music genres with his work, from metal videos, working in many motley crue videos including: smokin' in the boys room, home sweet home and girls, girls, girls. Metallica videos like Enter Sandman. To pop videos including: Janet Jackson's 'Black Cat' and N'sync's 'Bye, Bye, Bye'.












Hype Williams

Hype Williams is a New York born video director who has directed videos for artists such as 2PAc, Notorious BIG and Kanye West. He has a very colourful style in his videos which is noticable in Kanye West's - 'Gold Digger' video and more recently Kanye West's - 'All of the Lights' which takes inspiration from the movie 'Enter The Void' (Dir. Gaspar Noe).

Genres - Rap/Hip-Hop

Rap and Hip-Hop

Rap and hip-hop involves rhyming over a pre-recorded track usually at a fast pace. The genre became started in the 1970's however reached great success in the late 80's and early 90's with artists such as:

• NWA
• Public Enemy
• Wu-tang Clan
• Run DMC

Rap is mainly a genre from the USA however in recent years a market in the UK has opened up with artists such as:

• Dizzee Rascal
• N-dubs
• Lethal Bizzle

Genres - Pop

Pop

Pop music an abbreviation of popular music, is a genre of music that is usually short, simple songs, that have a catchy tune to attract a large audience. As Keith Negus describes, pop is generally a very 'synthetic' type of music produced for a younger, less sophisticated, mass audience.

Pop artists who have achieved large success include:

• Michael Jackson; who was named the king of pop.
• Maddona
• Prince

and in more recent years:

• N-sync
• Spice girls

Genres - Rock

Rock

Rock music is a genre of music that was developed in the 1960's, but also includes roots from blues and jazz. Many contemporary rock songs contain blues scales to make up guitar riffs and solos.
Rock is a very wide spread genre and has many sub-genres which include:

• Alternative rock - The Cure, The Smiths, Radiohead
• Britpop - Oasis, Pulp
• Emo - Jimmy Eat World, Panic! At The Disco
• Glam rock - David Bowie, New York Dolls
• Grindcore - As I Lay Dying, Carcuss
• Grunge - Nirvana, Puddle of Mud
• Hard rock - Aerosmith, Guns 'N' Roses, AC/DC
• Heavy metal - Black Sabbath, Metallica, Motorhead
• Indie rock - The Strokes, Arctic Monkeys, The Kooks
• Psychedlia rock - Jimmy Hendrix, Eric Clapton
• Punk rock - The Sex Pistols, Dead Kennedy's, The Ramones, The Clash
• Southern rock - Kings of Leon, Nickelback
• Surf - The Beach Boys

Although there are many different subcultures of rock most bands are a combination of more then one subculture such as Red Hot Chili Peppers have hard rock and funk influences similarly Motley Crue have heavy metal, punk and glam rock influences.